I’m a product design leader who blends craft, strategy, and people leadership to drive clarity, momentum, and results.

For 14+ years, I’ve helped teams build and grow products used by hundreds of millions. At CreditWise, we scaled to 67M users, boosted retention by 46%, and drove $430M+ in annual revenue by embedding design into the core of product and business strategy.

I lead with focus, speed, and action, especially when things are ambiguous or undefined. Strong design doesn’t wait for a perfect brief. It builds alignment through prototypes, vision frameworks, and collaborative iteration.
Whether I’m working in Figma, shaping a roadmap with VP+ stakeholders, or guiding a team through uncertainty, I stay grounded in three things: people, purpose, and progress.

I’ve led cross-functional teams across fintech, e-commerce, healthcare, and automotive—spanning mobile, web, kiosk, and tablet experiences. I’ve built high-performing teams, nurtured next-gen design leaders, and driven change in complex, fast-moving environments.

My sweet spot is connecting the dots between:
- Organizational silos and aligned, cross-functional execution
- Strategic business priorities and product direction
- Customer insights and scalable platform capabilities
- Vision at the top and action on the ground

I help teams navigate complexity, rally around shared goals, and move with clarity—especially when the path forward isn’t obvious.